Get Free Shipping on Orders of $50 or More

Three Pillars to a Natural Approach to Healing




Achieving a State of Good Health to Improve our Physical and Mental Well-Being
Promoting Wellness and a Lifestyle that Helps us Bring Back the Natural Balance in Our Body and Mind


Natural Care and the Responsibility of Protecting our Body Through an Organic Approach to Enhance our Body's Natural Healing Capacity

How Can Topical CBD Benefit Your Overall Wellness?

Dealing with chronic pain impacts your quality of life as well as your ability to perform everyday tasks at home and at work.

Topical CBD is an all natural way that has proven to be effective at fighting inflammation in joints and muscles. 

CBD and hemp-based products are now at the forefront of becoming a standard in natural beauty products.

  • Inflammation  - Inflammation is the root cause of many woes, from arthritis, muscle/joint pain, to acne and rosacea. Because of its anti-inflammatory properties, CBD can help reduce puffiness, swelling and soreness.

  • Skin Care - CBD has shown promise in alleviating issues from acne to psoriasis and is even thought to promote faster healing of damaged skin. Because of its anti-inflammatory properties, CBD can help support the skin's natural healing process, shortening the lifespan of breakouts and eczema/psoriasis flareups. 

  • Antioxidant - CBD is believed to have potent antioxidant properties, which may help counteract the signs of aging caused by free radicals. ​

  • Hair Care - When CBD and hemp oil are combined, the end result is a product that is rich in fatty and amino acids, making it ideal to stimulate and enhance the growth of hair through the scalps absorption of the main fatty acids. 

Essential Logos (Black&White) 2019_edite
Pure 100mg Cream Front.png
Pure 150 Massage Body Oil Front.png
Pure 250mg Misting Spray Front.png

A Topical Approach to CBD Wellness & Care


Topical CBD has a higher bioavailability than orally ingested compounds because it skips being metabolized in the liver, reducing the amount of time it takes to see a noticeable benefit to areas of pain and discomfort.

When applied liberally, CBD is permeable to the skin through its pores. The active ingredients in Pure Embodiment Topical CBD products are absorbed through the skin to interact with cells and nearby cannabinoid receptors that are near the surface without entering the bloodstream.

Combined, with our proprietary blend of essential oils chosen for their aroma therapeutic and anti-inflammatory properties, plus paraben-free bases, the minty smell of Pure Embodiment will help unwind the stress after a long day. 

Topical CBD in Athletics, Fitness & Sports Medicine

In today's word of athletics, fitness and sports medicine, the ultimate goal is to maintain the ability to perform at your highest level. Unfortunately, athletes experience chronic pain, inflammation and injuries as a result of constant wear and tear on their bodies.


The traditional approach in sports medicine has relied primarily on injections and NSAIDs (non-steroidal anti-inflammatory drugs) that can come with a wide range of side effects. When the World Anti-Doping Agency removed CBD from the list of banned substances in 2018, the doors were opened to explore this new way of pain management and recovery. 


Inflammation leads to pain, which prevents you from training optimally for longer periods. Pure Embodiment Sports Cream and Sport Spray Lotion provides up to 300mg of THC-free CBD to aid in your recovery and pain management before and after your workout. 


When massaged or sprayed onto specific areas of pain, CBD can naturally loosen muscles and increase blood flow to reduce pain and inflammation, thus allowing for faster healing and recovery to keep you at your peak performance. providing relief without the side effects.

Pure 200mg Sport Cream Front.png
Pure 300mg Spray Lotion Front.png

How Can CBD Benefit Athletes?

As an athlete you apply greater stress to your body, leading to pain and inflammation greater than what your endocannabinoid system can handle. Adding Topical CBD may help this overloaded system get your neurotransmitters back under control and help athletes maintain homeostasis.

  • Reduce Inflammation  - CBD can often help by regulating the immune system and suppressing inflammatory response. These provide value, both preventatively and in the event of an injury. 

  • Alleviate Chronic and Acute Pain - CBD is an analgesic, helping to alleviate pain both during and after exercise. It can help manage pain and discomfort from acute pain as well as chronic pain from past injuries.

  • An NSAID (Ibuprofen, Aleve, etc.) Alternative -  ​NSAIDs are an anti-inflammatory drug and while effective, they do come with potentially serious side effects. CBD is a fantastic alternative that provides effective relief from symptoms without the associated risks of NSAIDs.  

  • Reduction of Muscle Spasms - CBD is known to have antispasmodic properties. Some causes of muscle spasms in athletes include straining of a muscle, dehydration, trauma, and damage to nerves.